NZ FESTIVAL TOUR - SUMMER 2024/25
What an amazing campaign - We teamed up with trademark live, audiology touring, le currents, sound splash & msft productions with ONE objective;
To put smiles on faces & encourage opening up conversation between mates and normalising the nitty gritty chats that have to be had in life to help each other through tough times - ultimately we are here to help save lives.
The content we produced is entertaining, inspiring & most importantly relatable, raw & real. So everyone & anyone watching the clips can take something from it by relating to another person or an artist they admire speaking about mental health & tools they utilise (we are all human and we all go through tough times) so let’s help each other out.
Conclusion:
These total numbers are MASSIVE upping last years tour by 421,000+ views, we are stoked. The team absolutely smashed it, a huge amount of work went into this in front and behind the lens. It was incredible to have such epic, real, relatable, powerful & fun conversations with so many people from all walks of life across Aotearoa. We are so proud to reflect on these organic numbers and the raw amount of individuals we created the space to spark that chat (even at music festivals). The people that watched and got involved from home, the feedback & messages have been all time which we appreciate. We are so stoked to just be a piece of the puzzle to help save lives & help people thrive.
A huge thanks to everyone that had the courage to spark that chat with us showing vulnerability, shared stories, laughs and gave tools to help others + our team @caamzie @dirtfacee & @jackk_jensenn for getting out there and doing it!
Questions we asked:
What are you most grateful for?
What is your biggest tool to keep your mental health in a good place?
What would you tell a mate if they reached out & were struggling?
All interviews are available to watch ON SOCIAL MEDIA. A simple conversation can save someone’s life. Look after yourself & look after your mates. Spark That Chat.
